Out-of-home advertising (OOH) is an advertising medium that reaches consumers when they are outside their homes. As per a leading survey, consumers spend over 70% of their time out of their homes either on work related activities or on casual shopping spree. Since familiarity builds trust, by displaying consistent messages across Outdoor Advertising Mediums, Brands can instill confidence about your products in the minds of your consumers. Outdoor advertising becomes important as you can tailor your campaigns to specific locations where your target customers are. The types of Outdoor Advertising includes: a) Hoardings/Bill Board Advertising b) Transit Medium Advertising c) Mall Advertising d) Below-the-line Advertising (BTL Advertising) e) Point of Sale Advertising Hoardings are mostly placed in high traffic areas. Through advertising on Hoardings, one can target commuters during rush hour times.Hoarding can be used as a means for building Brand image as well as to generate footfalls especially if your business is located in the surrounding areas. Bus Shelters... On an average a commuter spends around 15 to 20 minutes waiting to catch his Bus. Its an ideal time to put across your message and make an impression. Hence, based on your target segment of customers, Bus Shelters also are an effective medium that can be used very effectively. Transit mediums consists of advertising on Vehicles such as Cab Advertising, Auto Rickshaw Advertising, Bus Advertising, Mobile Display Vans, Cycle Advertising etc. The advantage by advertising on these mediums being the vehicle movement is not restricted to any specific areas. They are very cost effective in comparison to Print Advertisements/Radio Advertisements and also are able to cover larger parts of the city.
"Reach out to your customers where they hang out the most. OOH helps in geographically targeted marketing to your customers. Repeated viewing of your advertisement helps in Brand Building resulting in greater Brand Recall."
Hoardings at Strategic Locations
Gantries
Road Medians
Uni-Poles
Across Bangalore, Karnataka & Pan India
Lit and Non-Lit Bus Shelters across Bangalore
Backlit Mobile Display Vans
Mobile Display Vans with LED Screen
(Service Locations – Across Bangalore, Karnataka & Pan India)
Ola Cabs – Internal Advertising
Ola Cabs – External Advertising/ Door Branding
(Service Locations – Across Bangalore, Karnataka & Pan India)
Auto Rickshaw Sticker Branding. Advertising Pasting Vinyl Sticker Branding
Auto Rickshaw Advertising with complete Hood change. Rexin Hood Branding
(Service Locations – Across Bangalore, Karnataka & Pan India)
Bus Advertising – Interior
Bus Advertising – Back Panel
(Service Locations – Across Bangalore, Karnataka & Pan India)
Flyer Insertions in Leading Newspapers
Posters put up on acrylic stands fixed inside Lifts.
Premium Apartments across Bangalore & other select cities.
Screen Printing on 3mm sunpack board
Screen Printing on Tin Sheets
Offset Printing on Tin Sheets (NoParking Tin boards)
Metal No Parking Sign Boards – used on Road sides
PVC Helium Balloons – 8ft, 10ft, 12ft
Small Promotional Balloons with Logo Branding
Standee Placement in Leading Malls
Posters
Parking area Branding
Internal Glow Sign boards
Internal Hoardings
Drop-downs etc.
Ticket Branding
Cinema Screen Advertising
LED Look walker display boards with promotion boys
BTL Promotions
Product Sampling
Road Shows
Door-to-door promotions and sales
Placement of Rollup Standees/ Metal Stands in major Metro Stations
Hoardings in and around Airports
Trolley Advertising